creative briefing

On any given day, I write a lot. From well-crafted emails to strategic creative briefs to catchy marketing copy and taglines, writing happens to be a big part of my life, and thankfully, one aspect that I also thoroughly enjoy. However, authoring creativebriefing.com is really my first attempt at free-form creative writing.

What I’ve learned throughout this process is that writing for yourself and writing for an audience is very different. What’s more, I’ve learned that writing for email recipients, designers, consumers, and blog readers are all very distinctly unique arts as well.

So my question to everyone is this: what helps you be a better creative writer? I’d really be interested in reading about the things that have helped you craft the written masterpieces that continue to entertain and inspire your readers (whether it be for your blog or some other medium).

I’ve come across a handful of exceptional writing and I’ve been fortunate enough to even know a few exceptional writers (to name a few: Gizelle Lau, Satish Kanwar, Andrew Peek). It’s time to share your secrets!

My prescription? Read. A lot.

What’s yours? 

If I get enough responses I’ll consolidate everything into a nice and friendly list, so comment away!